Flexible Marketing Solutions for Every Budget
Don’t Let Your Guard Down. Get a Marketing Audit.
Get a second opinion on your website or any business communications. Marketing tune up, copy review and editing enhance your return. When you run a small business, everything rests on your shoulder. A marketing audit gives you the added confidence that “your efforts are going in the right direction”. My services are affordable and flexible. My work is based on your requirements, timeline and budget.
Whatever you sell, marketing communications are vital. Effective copy brings prospects closer to the sales process. For small business marketing copy is done in-house, rather than by professional copywriters. But did you know that ineffective copy can destroy your sales? Marketing copy must have focus, flair and business propositions. Do you have the right message for your brand? Did you have a strong call to action to close the deal? Does it convince people to buy, or grab their attention?
Copy Review is affordable and helps every business owner. I review your marketing document (collateral, brochures, sell sheets, catalogs, blogs, web articles, etc.) for sales impact, clarity and punch. The focus is on editing existing materials instead of creation of new ones.
Website Tune Up
A website is the key for any business. A successful website is one that ranks well on the search engines for what you sell. A website with the right keywords can receive enormous traffic. However, what you need is compelling writing to convert traffic to sales. Does your website spark interest? Does it measure up to the competition? Is the content relevant or up to date? Your website must have enough marketing punch. An e-store does not convince people to buy. Give them valid reasons or incentives. Explain why your products are worth buying.
Website Tune Up is a marketing audit. I identify what works and what needs improvement. Get increased return on investment. Re-charge your site now. The emphasis is on improving existing web content rather than generating new ideas or directions.
Custom Marketing Solutions
If you have specific marketing needs, try Custom Marketing Solutions. We begin with a detailed discussion of your business (goals, customer base, sales initiatives). I work with you to develop an effective marketing plan that addresses your needs. This can be:
- Product branding
- Online marketing strategies
- Search engine optimization (SEO)
- Marketing focus (re-vamp your marketing effort)
- Niche marketing (selling to special population, select demographics or ethnic target)
For marketing solutions, please contact Connie Ho Marketing